The Perpetual Marketing Matrix

The Perpetual Marketing Matrix
by Jonn Thomas

Internet Marketing Strategies for Professional Life / Business Coaches, Consultants & Trainers

A Simple Guide to Attracting Unlimited Streams of New Prospects Forever!

Internet Marketing Overview

  • Identify Your Ideal Client
  • Keyword Research & Analysis
  • Determining Their Needs
  • Creating Your Free Offer
  • Setting Up Your List Manager
  • Designing an Effective Website

Primary Marketing Strategies

  • Article Writing & Distribution
  • Search Engine Submission
  • eZine/Newsletter Marketing
  • RSS Feed Syndication (Technorati, Digg,, Feed Burner)
  • Strategic Partnership Linking
  • Affiliate Program Marketing

Secondary Marketing Strategies

  • Internet Radio Shows (,
  • Pay-Per-Click Advertising (Google Adsense, Yahoo Search Marketing)
  • Social Networking (Facebook, LinkedIn, Twitter, 12Seconds)
  • Podcasts, Audio & Video Distribution (iTunes, uTube, BlipTV)
  • Joint Venture Strategies

Special Promotions & Launches

  • Online Press Releases
  • Mass Email Marketing
  • Direct Mail Campaigns
  • Magazine/Newspaper Campaigns

Tracking & Analysis

  • Keyword Ranking & Placement (VBO Submitter)
  • Google Analytics Reports

Recommended Tools, Products & Services

  • Subscriber List Management (Constant Contact, Aweber, iContact)
  • WordPress Themes & Plugins (
  • Article Distribution Services (Article Marketer, Submit Your Articles, Article United)
  • Domain Registration & Hosting (VBO Hosting, Blue Host, GoDaddy, ??????)